New York, the Fashion Week is in full swing and Marc Jacobs has opened a Pop-Up store ! The singularity ? The only currency accepted is Tweet, Instagram, sharing on social network ! The concept is really great, isn’t it ?

I was invited to the opening night to discover the Tweet shop ! It’s a very temporary pop-up tweet shop, and if you are in NYC in the coming days, I can only suggest you to get there ! On the menu : manicure, perfume, bags, illustrations, pictures … and the famous hashtag #MJDaisychain, the official currency ^^

Daisy Marc Jacobs Tweet Shop @ 462 West Broadway, New York

February 7 -8- 9 – (11am -7 pm)